Fragmented Order Process
Most orders were raised via email or spreadsheets, causing delays in approvals and missed tracking.
CCG Marketing Solutions, based out of New Jersey, USA is a leading provider of pharmaceutical sampling and fulfillment services, with deep expertise in life sciences. Operating from GMP/cGMP-compliant facilities, they manage end-to-end sampling programs across ambient, cold chain, and DEA-regulated products. Their proprietary platforms support secure HCP ordering, real-time tracking, and seamless SFA integrations. CCG enables top pharma brands to execute compliant, scalable, and efficient sampling initiatives across both field and digital channels.
Most orders were raised via email or spreadsheets, causing delays in approvals and missed tracking.
Staff were mostly managing the stock and inventory updates manually. Most of the time this was being managed paperbased or mostly on spreadsheets.
There was no system to track the fulfilment status of purchase orders or shipments.
Frequent duplication due to manual entries, lack of catalogue control, and inconsistent vendor records.
Different business units had different needs but were forced to use the same static workflow.
The procurement team had no reliable metrics on vendor responsiveness or delays.
Most orders were raised via email or spreadsheets, causing delays in approvals and missed tracking.
Staff were mostly managing the stock and inventory updates manually. Most of the time this was being managed paperbased or mostly on spreadsheets.
There was no system to track the fulfilment status of purchase orders or shipments.
Frequent duplication due to manual entries, lack of catalogue control, and inconsistent vendor records.
Different business units had different needs but were forced to use the same static workflow.
The procurement team had no reliable metrics on vendor responsiveness or delays.
Imenso developed a centralized multitenant system where each clinic or business unit operates independently with customized workflows, permissions, and reporting. A unified vendor database ensures consistency while maintaining scoped access across regions and entities.
A role-based product catalog allows teams to search, select, and manage items efficiently. Products can be added to carts, converted into requisitions, and routed through structured approval workflows, with automatic PO generation and digital approval chains.
The system enables real-time tracking of orders with status updates from dispatch to delivery. Vendors can update shipment progress, while integrated dashboards provide live ETAs and order visibility. A centralized vendor panel supports onboarding, SLA management, and performance scorecards.
Multiple third-party APIs were integrated to enhance functionality, including Google Maps for location validation, NPI for verified addresses, and shipping providers like FedEx for real-time tracking. Additional integrations support vendor product syncing and seamless communication via messaging and email notifications.
The system ensures continuous communication through push notifications, emails, and in-app messages at every critical stage. It also includes out-of-stock handling, enabling users to raise requests and receive timely updates from inventory administrators.
A comprehensive audit trail captures all transactions, communications, and status updates. Built-in reporting tools allow users to generate detailed insights by vendor, category, or performance metrics such as order volume, fulfillment time, and SLA adherence.
75% Reduction in average PO processing time
55% faster order-to-delivery lifecycle processing
Optimized catalog maintenance with SKU automation and expiry control
Real-time Visibility into over 2,000 monthly orders and 150+ vendors
Elimination of duplicate and incomplete orders through form validation and role control
Imenso’s OMS significantly strengthened CCG’s ability to scale procurement operations while retaining granular control. The flexible, multi‑tenant configuration and 360‑degree workflow visibility established a durable foundation for automated, SaaS-powered ordering.